Thoughts on Iyas A

What if you focussed your company’s work on improving lives rather than maximising profit?

How would your company look if you made an explicit decision to be guided in your strategy, your operations and your decision-making by a principle to improve lives rather than…

How to not “win” the wrong business

How to turn down revenue that isn’t aligned with your company’s purpose and/or values? As I’m currently on holiday with my family, and there’s no #KarmicCapitalist podcast episode this or…

Do you control your team or bring out the best in them?

Are you going to be the CEO who controls your team or the one who brings out the best in them? Because both actually need the same foundation. Both require…

Time and what to do with it

We don’t have much control over the amount of time we have available to do things. However we have a lot of control over the number of things we try…
“Purpose-driven people are problem solvers and doers” – Ruth Hartnoll, CEO of Matchstick Creative

“Purpose-driven people are problem solvers and doers” – Ruth Hartnoll, CEO of Matchstick Creative

A fundamental principle if you want to do purpose well in your company is to look after your profit. Note that “look after” is not the same as “maximise”. Ruth…

Copyright ©Beyond the Quarter 2025