This episode of the Karmic Capitalist podcast is a real testament to the role of innovation in cutting our environmental footprint while creating a more profitable and attractive solution. The film production industry has a shocking track record in terms of its environmental impact. In order to create a top end 30 second advert, vast […]
Profit
What if you focussed your company’s work on improving lives rather than maximising profit?
How would your company look if you made an explicit decision to be guided in your strategy, your operations and your decision-making by a principle to improve lives rather than maximise profit? What if you decided what level of profit is necessary to achieve that goal, settled for that, and then used your P&L in […]
How to not “win” the wrong business
How to turn down revenue that isn’t aligned with your company’s purpose and/or values? As I’m currently on holiday with my family, and there’s no #KarmicCapitalist podcast episode this or next week, I thought I’d pick a couple of learnings I had in themes talking to my guests. One consistent theme from the companies that […]
Would you sack your biggest client to keep your team happy? – Richard Clarke of Secret Source
Would you sack your biggest client if they were making your team unhappy? Create a BIG hole in your revenue and profit? Actually put some of your team at risk due to the financial hit? “We want our team to be happy”. Pretty much every company says this at some level. And in the inimitable […]
“We take off 3% before we’ve even started” – Laura Hannan of Pitch121
Every so often, your company may donate to charity. And that’s fantastic. But what if you committed to give 3% of your sales revenue come what may? Including if you were making a loss? Brave? Foolhardy? Or simply committed to do good? It might even make you think about your business differently. In this episode […]