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Strategy

Generating activity makes problems harder

Iyas A · Feb 22, 2021 ·

“Generating activity is not a problem; in fact it is easy. The fact that it is easy makes the real problem harder to solve. The problem is getting the right things done – the things that matter, the things that will have an impact, the things a company is trying to achieve to ensure success. […]

Ask not what purpose can do for your profit

Iyas A · Feb 18, 2021 ·

With a nod towards JFK… Ask not what purpose can do for your profits, but what your profits can do to serve your purpose. There’s a lot of talk about how purpose makes your company more profitable. With all due respect, that’s a pile of horseploppy. Purpose \*can\* enhance your profitability. But I also know […]

Tactics come easy once principles are in the blood.

Iyas A · Feb 13, 2021 ·

“Tactics come easy once principles are in the blood” I love that quote from Josh Waitzkin’s ‘The Art of Learning’. He was applying it to how we display mastery as we learn, and I alluded to this previously when discussing how leaders who are at ease with their leadership and values can adapt fairly quickly […]

The question is not “what will new normal look like?”

Iyas A · Jan 10, 2021 ·

We will get to a normal. What it looks like, how new or not it will be is open to debate. But in times like these, I always like to remember that volatility disrupts as much as it presents opportunity. I was asked for the umpteenth time on a podcast interview earlier this year what […]

Goodbye Friedman, Hello 2021

Iyas A · Jan 8, 2021 ·

2021 will be a turning point for business. The rising swell we’ve seen for businesses to strengthen their social purpose, to build on values will become more mainstream. And if you lead a company, it will be a genuine choice you face. Which side of business history do you want to be on? I remember […]

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