Yvon Chouinard’s donation of Patagonia to an environmental charity was as stunning as it was not unexpected from him. But it created a moment of doubt for me. And having spoken to a handful of purpose-minded owner-CEOs since, I know I’m not alone. Because there’s “all in”. And there’s “ALL IN“. His action was almost […]
Values
Art and commerce collide to cut 93% carbon from the production of film sets
This episode of the Karmic Capitalist podcast is a real testament to the role of innovation in cutting our environmental footprint while creating a more profitable and attractive solution. The film production industry has a shocking track record in terms of its environmental impact. In order to create a top end 30 second advert, vast […]
Your business doesn’t care
Something (most) founders get, but others on the team less so. When something goes wrong or fails to happen, and you have a (even very good) reason why, your business doesn’t care. Nor does your body. And neither does the universe. It’s the thing about owning something completely. There may be valid reasons why something […]
Is mental health a concern in your company?
Mental health is a minefield for CEOs to deal with. {Disclaimer – I am not a mental health professional. Someone will likely tell me that this post is irresponsible. But it comes from real conversations with real CEOs dealing with real people. It also comes from genuine concern that our resilience and ability to grow […]
What if you focussed your company’s work on improving lives rather than maximising profit?
How would your company look if you made an explicit decision to be guided in your strategy, your operations and your decision-making by a principle to improve lives rather than maximise profit? What if you decided what level of profit is necessary to achieve that goal, settled for that, and then used your P&L in […]