Marketing has been responsible for sooo many of the ills we’re suffering in today’s world. Overconsumption is the biggie. Encapsulated in the perceptive statement that “we buy things we don’t need with money we don’t have to impress people we don’t like”. Personally, I think in many ways, marketing just amplifies what already exists in […]
Karmic Capitalist Podcast
As CEO, would you trust your team to set your pay? Henry Stewart, CEO of Happy Ltd
Trust – much aspired to within companies – starts at the top. The more you trust your team, the more of a trusting culture you will build. Henry Stewart, CEO of Happy Ltd, took that to a place very few would be willing to go. At pay review time for the company, he asked his […]
Would you sack your biggest client to keep your team happy? – Richard Clarke of Secret Source
Would you sack your biggest client if they were making your team unhappy? Create a BIG hole in your revenue and profit? Actually put some of your team at risk due to the financial hit? “We want our team to be happy”. Pretty much every company says this at some level. And in the inimitable […]
Why we need rubbish data – Karmic Capitalist podcast with Al Costa
Rubbish data gets such a bad rap. The reality is that it can be an essential part of how we get better at recycling. That’s the thrust behind Tekn Trash, founded by Al Costa who is my guest on this episode of the Karmic Capitalist podcast (find it on most podcast players). Tekn Trash tracks […]
“We take off 3% before we’ve even started” – Laura Hannan of Pitch121
Every so often, your company may donate to charity. And that’s fantastic. But what if you committed to give 3% of your sales revenue come what may? Including if you were making a loss? Brave? Foolhardy? Or simply committed to do good? It might even make you think about your business differently. In this episode […]