• Skip to primary navigation
  • Skip to main content
Beyond the Quarter

Beyond the Quarter

Business for humans

  • Rebuilding in Crisis
  • What We Do
    • Consulting
    • Gatherings
    • Speaking
    • For consultancies & agencies
    • What our clients say
  • Views ‘n News
    • Bite Size
    • Articles
    • Certifications / Frameworks
  • About Us
    • Mission
    • Values
    • Founder
    • What our clients say
  • CONTACT
  • Show Search
Hide Search
4 Books to create better businesses

4 Books to create better businesses

Iyas A · Aug 1, 2020 ·

Does your financial duty trump your moral one as a business leader?

For sure, we want to align the two if we can, but what if there is a conflict?

Here are 4 books I’ve really enjoyed, which complement each other really well, and should be read by everyone building a purposeful business (i.e. a commercial enterprise that creates long term positive value to people and planet).

“The Future We Choose” by Christiana Figueres and Tom Rivett-Carnac gives the environmental perspective, with a realistic and hopeful plan of what we should be doing.

“The Value of Everything” by Mariana Mazzucato paints the economic and ethical context of the extractive capitalism we’ve been building over the last half century, with pointers to what we should fix if we want better.

Rebecca Henderson’s “Reimagining Capitalism” gives a more practical perspective on the financial and corporate behaviours and systems that need rethinking.

And the autobiographical case study of Patagonia, the poster-child of a better company, in Yvon Chouinard’s eminently readable “Let my people go surfing”.

Any CEOs who fancy a 4-book book club approach on these for discussion – PM me!

But even if you don’t do that, \*do\* read these great books and think through their implications.


We're launching a live online programme for CEOs and leadership teams to design and execute a commercial strategy built on purpose and values. We're looking for an intimate beta group of tech and digital consultancy / agency CEOs to join us on this journey. Get in touch to see if there's a good fit for you.

Share this:

  • LinkedIn
  • Twitter
  • Facebook
  • WhatsApp

Bite Size Business Tips, Protect & Build Better, Values Led Startups Books, Leadership, Profit, Purpose, Rebuild With Purpose, Strategy, Values

Copyright © 2021 · Beyond the Quarter Ltd

  • Privacy and Cookies
  • Get in touch