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Beyond the Quarter

Beyond the Quarter

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Protect & Build Better

We've been dealt a crisis and an opportunity. The crisis is something we tragically see all around us, with its clear impact on health, lives and livelihoods.

But we also have a once-in-a-generation opportunity to rethink business, and figure out how we can create successful commercial models that serve a bigger, more human and more conscious purpose.

"Protect and Build Better" is a framework for maximising the probability of survival through the crisis and recession, while at the same time building a forward-looking, profitable and purpose-led organisation. Here are its high level principles and the story that shaped it. The story where we nearly lost our company coming out of the crisis.

The framework consists of 3 principles and 5 key areas, aimed to give businesses the ability to apply control to their response to the evolving crisis and recession, to proactively identify where to focus and how, and to ensure that short term decisions don't have a fatal impact on a forward-looking long term strategy.

If you'd like to find out more and talk through your own company's circumstances, schedule a chat with Iyas.

Schedule a chat

Bite size reflections on leading through this crisis

The need for a structured response to crisis

The challenge when we go into a crisis is that we usually haven't planned for it. Unless you're a large corp or government (ahem - but let's not talk about execution!). But that's not usually the case with SMEs. Which is why I often find business leaders understandably reacting valiantly ... Read More

Gratitude in Crisis

Perspective is a key leadership (and self management) trait in a crisis. So another Friday ends in lockdown. I'm grateful, genuinely, that I have health. That I have my family with me. That I have clean water and electricity (thanks Bulb for renewable energy 🌳). That I have great friends ... Read More

Plan for survival AND transition

There's your business before Covid-19 (customers, team, marketplace, purpose). And there's business after. How different those two worlds will be is anyone's guess. Analysts will tell you it'll be completely different. That sells analyst reports. Anyone afraid of change will tell you we'll go back to the way it was ... Read More
Remote working increases your need to align at 4 levels

Remote working increases your need to align at 4 levels

Remote working should force most business leaders to think hard about how they lead. Especially as tomorrow's world of work will be a lot more remote than yesterday's. For many team members, it creates much higher levels of independence than they've felt in an office. That level of autonomy can ... Read More

Rethink your strategy with Purpose in mind

One of the consequences of Covid19 is that many companies will have to rethink strategy. Not only for managing through the crisis, but for what we will need to look like for the economic climate that we're going to find ourselves in post-crisis. The tangible trend over the last decade ... Read More
Unknown unknowns can make you stronger

Unknown unknowns can make you stronger

Unknown unknowns can be bad. AND create opportunities. For business leaders, an unk unk ( as Boeing engineers called it half a century before Rumsfeld made the phrase famous) throws up questions we have no certain answers to.
  • Will I lose clients and revenue while it's going on? How do ... Read More
Can the Coronavirus make us better?

Can the Coronavirus make us better?

 I used to think that only when the aliens attacked would we find enough common ground to work together as a single human race. Because although we face innumerable global challenges, from environmental to social to political, it is only when the danger seems immediate that we respond. It seems ... Read More

What do you want to rebuild?

We’re wondering when this will all be over. Fair question. But I’d hope we’re also thinking about what we’ve learned that we want to keep, and what we had before that we don’t want back. Do we want to return to soul-destroying commutes, or can we travel less to work ... Read More
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