• Skip to primary navigation
  • Skip to main content
Beyond the Quarter

Beyond the Quarter

Business for humans

  • What We Do
    • Consulting
    • Gatherings
    • Speaking
    • For consultancies & agencies
    • What our clients say
  • Views ‘n News
    • Bite Size
    • Podcast
    • Books
    • Certifications / Frameworks
  • About Us
    • Mission
    • Values
    • Impact
    • Founder
    • What our clients say
  • CONTACT
  • Show Search
Hide Search

Protect & Build Better

We've been dealt a crisis and an opportunity. The crisis is something we tragically see all around us, with its clear impact on health, lives and livelihoods.

But we also have a once-in-a-generation opportunity to rethink business, and figure out how we can create successful commercial models that serve a bigger, more human and more conscious purpose.

"Protect and Build Better" is a framework for maximising the probability of survival through the crisis and recession, while at the same time building a forward-looking, profitable and purpose-led organisation. Here are its high level principles and the story that shaped it. The story where we nearly lost our company coming out of the crisis.

The framework consists of 3 principles and 5 key areas, aimed to give businesses the ability to apply control to their response to the evolving crisis and recession, to proactively identify where to focus and how, and to ensure that short term decisions don't have a fatal impact on a forward-looking long term strategy.

If you'd like to find out more and talk through your own company's circumstances, schedule a chat with Iyas.

Schedule a chat

Bite size reflections on leading through this crisis

Leading in crisis (2) - Hope

Leading in crisis (2) – Hope

Crisis brings fear; crisis wreaks havoc; crisis destroys. Crisis brings hope. Crisis presents opportunity. Crisis creates. With everything around us, most people only see the first set of options. But If we want our teams and businesses to emerge stronger and create a better future, we \*have to\* show them ... Read More
Leading in crisis (1) - Values

Leading in crisis (1) – Values

{Leading in crisis - Video 1 of 5, Values} There's this great quote about Abraham Lincoln that I love. "If you wish to know what a man really is, give him power". (Note that if you look at the relative success that many countries with female leaders have had dealing ... Read More

Less than 10% of us want to go back to normal

A recent YouGov poll found that less than 10% of those questioned wanted life to return to "normal" after the crisis is over. Almost all the things that people want from "new normal" relate to community, environment and lifestyle / balance. What's not in the survey is the fact (I ... Read More
The need to lead

The need to lead

If you're a business leader, your leadership will not be defined more clearly than it is right now. How you lead your team will deepen trust. Or shatter it. We're facing extreme uncertainty. High stakes. Health AND livelihoods at risk. How do you lead through it? Most important, lead with ... Read More

Your team doesn’t need to hang around in the recovery

The actions you take (or don't take) to help you survive the crisis can easily destroy your business in the recovery that follows. Ask me how I know! I've led business through a number of recessions. The one that hurt most was the first dot com crash. We made it ... Read More

Cash or Values First?

Crises test our values. Often, the only solution we can see is between preserving our cash or preserving our values. Best solution BY FAR? Find a way for it not to be a choice. Find a way to preserve both. Meaning make sure values inform the cash options you weigh ... Read More

(Some) Political Leaders Accept it’s Time for a Rethink

A key reason I believe now is the time for business to face up to its social and environmental responsibilities, and to embrace purpose and values as core to its strategic model is that the crisis is forcing a rethink. With such a fundamental rethink required, we would be even ... Read More

What doesn’t kill you …

…usually ends up debilitating you. OK, so as a mantra, it's not as motivational as its more common cousin. But unfortunately, it is more accurate as far as most businesses are concerned. Closely related to "what doesn't kill you now, ends up getting you a bit later". What doesn't kill ... Read More
  • ‹
  • 1
  • …
  • 5
  • 6
  • 7
  • 8
  • 9
  • ›
Loading...

Copyright © 2025 · Beyond the Quarter Ltd

  • Privacy and Cookies
  • Get in touch