The “Be Authentic” religion has always troubled me. Dogmatic. Non-negotiable. Supreme.
I don’t buy it. It’s not the most important thing, because it positions your “authenticity” as more important than the collective good.
“Be authentic” is a selfish mantra.
The top of the hierarchy isn’t to be authentic. It is to “do the right thing”.
So when being authentic means that you do the right thing, then absolutely do it. But you’re not doing it because it is authentic – you do it because it is the right thing. That it is authentic as well is a fantastic bonus, and probably means in this matter, you’re one of the “good people”.
Whatever that means.
Our authenticity is constantly changing – if we’re the same now as we were at 15, we’ve not learned a thing. I’m not the same now as I was at 40. The best journey is for our authentic selves to be increasingly aligning with the right thing. That’s where wisdom comes in.
Do we ever fully get there? I doubt it. I don’t think anyone fully inhabits the intersection in that venn diagram all the time. I’m far from it, and I suspect you are too. But that doesn’t mean we shouldn’t always try to go there. That’s the journey.
So being authentic is an exercise in selfishness. The world doesn’t care about your authenticity. It cares whether or not you’re doing the right thing.
And if you’re in a leadership position, you’d better be more obsessed about doing the right thing than doing the authentic thing. Or you’ll be doing your team, yourself, and the place your growing a selfish disservice.
How we can support you
- Join us on a workshop on how to scale your company; create time to focus on the bigger picture; and keep values and purpose core to your company. For max 5 CEOs of companies with revenues between £1.5m and £15m.
- Subscribe to our weekly Build on Purpose newsletter. Every Saturday morning, we'll send you a short focussed read on a specific topic of how to lead a company that values both profit and purpose.
- Talk to us to explore how we can help you scale your company in the direction you want to take it.