Thoughts on Strategy

If you’re after a long-term relationship with someone, you shouldn’t be trying to get jiggy every time you meet. It’s tiring, it’s tedious, it’s offensive, and even if it works,…

The quality of your team, however you measure it, is a direct reflection of the attention you’ve paid to finding, recruiting and developing them. Meaning it’s on you! It’s easy…

“How can we collectively increase the quantity and quality of giving to nonprofits, to charities, so that they can raise more awareness, raise more funds, deliver more impact in their…

OK, so we are neither Presidents of the USA or Prime Ministers of the UK. However, I couldn’t help but think of these snippets in tandem – one from Obama’s…

So you’re running an ethical agency. A criminal organisation posing as a listed company – let’s call them Belgian Australian Tobacco – approaches you. “We fund an ‘anti-smoking education programme’…