Business decisions can be hard. When it gets too hard to decide, choose the one you’re most likely to do!
Strategy
Good data isn’t a substitute for thinking
I love that we now have more data to use to assist decision-making. We can make decisions now with a stronger basis in evidence than whim, and that can only be positive. But I’ve also seen companies and leaders absolve themselves of thinking by hiding behind the data. Congratulating each other on meeting KPIs, while […]
All you need is a new strategy
Your strategy didn’t work out this year? Never mind. You can create a new strategy, and get a real buzz doing it. Then watch it slowly dissipate as the year goes by. Too pessimistic? Sadly, I’ve seen this cycle play out over and over. As much as our addiction to the new can make us […]
Start with Why Sells
The coaching industry is awash with pseudo-Sineks* telling you to Start With Why. The challenge is that most of them don’t tell you anything of substance beyond the Why. It’s as if the job’s done once you’ve got your Why. And there’s good reason for that. It’s a lot easier to sell people on a […]
If you want your business to make a difference, make sure it makes money
If you want your business to make a difference, make sure it makes money. This is not about “me first”, which I abhor and have written about elsewhere (https://btq.wpengine.com/blogs/blog/bsbt/the-me-economy/). It is about ensuring that your business is in a position to serve the causes it cares about. I’ve seen analogies comparing businesses with people. Those […]