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The Power and Need for Indistractable

The Power and Need for Indistractable

Iyas A · Oct 17, 2019 ·

I’ve been privileged the last couple of days to go with some of my clients to 2 talks about recently launched books.

First, Nir Eyal’s “Indistractable“, which lays the case and an approach to from from distraction to traction. Essentially how to spend our time and attention with more intentionality on the things we want to focus on.

And then Naomi Klein’s “On Fire“, her perspective on the urgency of the climate crisis, the twin fires, one metaphoric being our politicians and corporation’s lurch to burning the planet, and the other of the literal fires spreading as various parts of our planet take light, and the fire of hope she has that we are waking up to the urgency and putting a fire under the system to fix it.

Unrelated. Except that Klein talks about the need for people to not be distracted by the bling of consumerism (note – I don’t think she used the word “bling”!), or of populism, and to focus on what needs to be focused on.

Being indistractable from the need to make a difference. Would Eyal buy into it?

2 great talks and 2 good books.

Buy the book below and you’ll be supporting local independent bookshops. We put all commission into our microloan fund for female owners of small businesses in the developing world.

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